Product Profile of Halls Candy
Cadbury India Limited presents Halls that has accounted for 50% of international cough drop sales and is the leading sugar confectionery brand in the world. The Hall brothers invented its Mentho-Lyptus formula, using a combination of menthol and eucalyptus, and began producing cough drops.
Halls was first launched in India in late 70`s and established itself as a `therapeutic` candy competing in the cough lozenge market. Halls has been sold in India as part of the Pfizer & Warner Lambert networks before it came into the Cadbury fold as part of a global merger with Adams Confectionery.
